Tokban

From freelancing to full-time employment to becoming a shareholders, my journey has been marked by significant developments while I worked tirelessly to build this product from the ground up.

Timeline

May 2022 - Present

Platform

Website, Mobile Apps

Role

Product Designer

“While at Tokban. I was a sole designer, where I learned both the art of creating visually appealing digitals products and gained a comprehensive understanding of the business. I worked closely with stakeholders, crafting Brand Guidelines, Design Systems, and envisioning the product with a fantastic team.”

Tokban is a B2B platform specializing in building materials and home improvement goods. It revolutionizes the way you procure these items by seamlessly connecting suppliers with building stores via the Tokban website and mobile apps.

Work Complete

Design Website and Mobile Apps, Create Design System, Create Brand Guidelines, Product Research and QA.

It all start with Website!

Before I joined with the team, Tokban was utilizing a WordPress template for its website. However, as time progressed, it became evident that this approach was not conducive to their ambitious plan for business expansion and growth.

Therefore, I have initiated the process of crafting the Brand Guidelines and establishing a comprehensive Design System to ensure uniformity and coherence across all components.

The Design System.

Design Systems are very important when you think of building your product from 0. While most of the focus of design systems go towards larger-scale companies to let their product teams moves faster. For me personally, it’s crucial for early to mid-sized startups as well. This way, your brand stays in sync as your business grows and expands.

It’s like magic! Whenever we add a new feature or need to make changes, I can easily keep all the design elements consistent and improve the system so that everyone stays on the same page.

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The Product we built and what follows...

After securing our initial funding, our primary focus shifted to developing features and an ecosystem that would truly benefit our users. Among the standout successes was the creation of out Point System and Point Marketplace.

The Point System is a unique feature where our users earn points whenever they make a purchase on out platform. These points can then be exchanged for various items in our Point Marketplace. This strategy has significantly increased user loyalty, boosting it by 80% since the inception of our e-commerce platform.

The Mobile Apps

Now, we’re in the process of developing a mobile app to enhance the shopping experience for our users. We’ve conducted exclusive tests with some of our most frequent and high spending shoppers, gathering their feedback. Interestingly, they expressed a high level of satisfaction with our Mobile Apps’s MVP during specific testing periods.